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pr & communications team lead
de Emma- The Sleep Company Lisboa em Lisboa (Publicado em 08-02-2021)
This is what you?ll do:
- Drive global PR and communication strategy and tactics to grow corporate, product and consumer PR and communication activities
- Responsible for identifying, shaping and executing growth opportunities and (industry) trends to push forward our corporate, consumer and product PR activities, with special focus on retail communication and employer branding
- Act as an internal communication expert, supporting our 25+ country teams in developing localized PR and communication strategies and tactics that help drive brand awareness, build our reputation and achieve overall business objectives
- Support 25+ countries in securing high-level placements in top tier print, online and TV media
- Monitor, analyze and evaluate the effectiveness of PR and comms activities to optimize the performance
- Manage public affairs and lead on crisis communication management
- Interact with the management, the global teams as well as the country teams on a daily base and support marketing and PR managers in managing local agencies as well as freelancers around the globe
- Identify internationally relevant trends and topics and create content (press releases, articles, infographics, videos, pictures) to use as communication materials
- Leverage existing media relationships and cultivate a strong network with local and international media, and opinion leaders in the lifestyle, health and tech industry
- Actively pitch stories to journalists and activate the created content
- Responsible for LinkedIn communication
This is what you?ll bring to us:
- You have been working as a journalist for at least 1-2 years or alternatively studied journalism, volunteered at international media outlets and have been working for a PR agency for at least 2 years
- Knowledge of German, British, French media landscape would be a plus
-A network in the local and international media landscape as well as lifestyle, health and tech -media are a plus
You have outstanding communication skills and know how to explain complex topics in an easy and understandable way.
- Strong stakeholder managements skills are required
- You have a sense for what would make a good story and you are great at pitching ideas ? even without doing extensive research beforehand
- You stay calm in stressful situations and know how to manage crises
- You think outside the box and are solution oriented
- You take rational decisions by analyzing and monitoring data and turning insights into actionable tactics
- You are fluent in German and English
- Work with and learn from experts in diverse fields
This is what we offer:
- Responsibility and decision-making authority from your first day
- The opportunity to work on challenging tasks that contribute to your professional growth
- Work independently and as part of a dedicated, international team
- The opportunity to help shape our company culture
- Make an impact initiating new ideas
- Work with and learn from experts in diverse fields
- Get to know your team members at our exciting company events
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